Selecting Your Ideal Market: Why Geography Matters




Where should your private practice be located? Want to attract new patients via direct access? Where is your target market spending their time? Key Takeaways: Barriers that get in the way of your practice’s location Little research was done before choosing your location No discernment – we open our location more out of convenience EDDM […]

Continue reading

Case Study – How TJ and Laura Doubled Their Practice in 7 Months




Tired of getting lackluster results from your marketing? I’ve talked about the difference between direct response marketing and branding and the case study below is a perfect illustration of the results you can get from one vs the other. Key takeaways: TJ and Laura went from 200 patients/month to seeing 400 patients/month in less than […]

Continue reading