Check out part one and part two of this series to learn the “why” behind CAWs and exactly what a Captured Audience Workshop is.
In Part 3 of today's video, I cover three of the most important elements to a successful CAW:
CAWs are a terrific way to diversify your sources for new patients. Plus, CAWs are powerful method for keeping your practice fully booked all year. For zero ad spend.
In the final video of this series, I step away from the whiteboard and share some of the gold nuggets that other practice owners who are crushing it with CAWs have shared.
And if you're interested in even more tactics for marketing your practice direct to the public, be sure to sign up for my next physical therapy marketing masterclass.